A Prada charity auction raises almost €440,000, benefitting women's education
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A Prada charity auction raises almost €440,000, benefitting women's education
An outfit worn by model Gigi Hadid sold for €6,048, while another garment worn by Kaia Gerber sold for €4,788. All proceeds from the sale are being donated to UNESCO'due south COVID-19 Global Teaching Coalition Initiatives.
Prada'due south Tools of Retentiveness Sotheby'southward auction featured garments, accessories and set items from the fashion business firm'southward Autumn/Winter 2022 runway shows. (Photo: AFP/Miguel Medina)
In the wake of the coronavirus pandemic, Prada said in July that it was collaborating with Sotheby's to auction garments and props used to phase the 2022 Fall/Winter men's and women's fashion shows, held in January and February this year.
The unprecedented auction has now raked in a full of €439,352 (Southward$701,928), over the initial estimate of between €248,600 to €337,200.
The Fall/Winter 2022 shows were Miuccia Prada's final private showing before Raf Simons came on board equally co-creative managing director.
The auction, titled Tools of Memory, consisted of i-of-a-kind mode garments worn by models, accessories and even gear up components from the shows. A total of 72 lots were upwardly for bidding.
The near expensive lot concluded up being Atlas, a statue shaped from woods and coated in a glossy crimson finish by Dutch builder and creative person Rem Koolhaas. The statue was originally estimated to sell for between €5,000 to €7,000, but went under the hammer for €l,400.
Six photographic prints shot by Gigi Hadid, Daniel Arnold and Philip Meech were also hot ticket items, receiving a total of 129 bids.
On the fashion side, the highest lot was an embroidered organza clothes with accompanying choker, metal headband, vanity bracelet and two-toned brushed and patent leather Mary Jane pumps. The lot was sold for €17,640, surpassing its estimate of betwixt €13,000 to €15,000.
Meanwhile, an outfit worn by model Gigi Hadid sold for €6,048, while some other garment worn by Kaia Gerber sold for €iv,788.
All gain from the sale will be donated to UNESCO's COVID-19 Global Education Coalition Initiatives.
In particular, the proceeds raised in the auction will do good UNESCO's new campaign titled Keeping Girls in the Motion-picture show, which has been leading collaborative efforts to promote the continuity of learning during school closures and ensure a safe return to schoolhouse for women across the globe.
"I think that in this moment what I tin can do with my piece of work is to do something that is meaningful, real, that can limited various intentions, different meanings. The collections are about personality, arts and crafts, a artistic contribution. The meaning and usefulness of manner today: Use and utility, part. Clothes as tools, tools for life – fashion with a purpose," said Miuccia Prada.
"I call up that in this moment what I can practise with my work is to do something that is meaningful, real, that tin can express diverse intentions, different meanings." – Miuccia Prada
READ> Prada sales are upwards double digits in Asia and China, fifty-fifty with price hike
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Source: https://cnalifestyle.channelnewsasia.com/obsessions/prada-charity-auction-unesco-250016
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